6 oz, Unfermented Purple Cacao Powder, High Polyphenol, Organic, Ecuadorian Arriba Nacional, Ceremonial
Vital Purple (VP) is the most nutrient dense pure properly unfermented cacao powder in the world. No other cacao offers this powerful combination of flavanols (antioxidants) and anthocyanins.
"Why does that matter that it's purple?" The Anthocyanins are what give it this purple cocoa powder it's purple hue, and they're an incredibly powerful antioxidant that VP intentionally preserves.
TRULY RAW: This combination of nutrition only exists because it is truly raw, processed from start to finish below 95 F (35 C). VP has eliminated the fermentation and roasting process to replicate the health benefits of eating pure cacao right from the pod during harvest. Most "Raw" cacao products go through fermentation killing vital nutrients.
ORGANIC: VP sources from farms that use organic, regenerative growing practices, without the use of chemicals. VP tests for pesticides, herbicides, and GMOs. The owner of VP lives in Ecuador and oversees everything first hand- from raw material sourcing, processing, to production and packaging. VP sources from certified heirloom Arriba Nacional cacao farms, with trees older than 70 years old, which positively impacts the flavour and quality of the cacao.
CACAO FLAVANOLS: Flavanols are a very powerful antioxidant. The purple hue is a specific type of flavanol called anthocyanin. Specific types of cacao naturally have this colour at the time of harvest, and VP preserves this nutrient by immediately removing moisture at the time of harvest and preventing oxidation, thus retaining it's purple colour, which is a sign of its nutrient density.
Why does VITAL PURPLE call it the best high flavanol cocoa powder in the world? Because the nutrients have been retained due to the proprietary processing thus you get the true power of pure cacao bean- as if you had eaten it freshly harvested.
HIGHER FAT CONTENT: There is only one purple cacao powder like VP in the world. VP preserves the nutrients from start to finish- and their pure cacao powder intentionally has more fat.
"But that makes it less mixable... so why keep the fat?" Because the non-oxidized fat is a critical macronutrient, and the least processed way to create organic high flavanol cacao powder. Although it is more difficult to mix, do not let this be a hindrance. Try it and you'll understand!
6 oz/ 170 g
